100% more toys, 100% more random.

Every time we’ve sold these dog toy bundles, we’ve taken pains to make sure each one was a carefully varied assortment. A rope here, a dried bull penis there, squeaky and plushy and stretchy things: a sampler platter of canine recreational delights. Balance! Selection! Curation!

Then we realized: they don’t give a shit about any of that. They’re dogs.

It’s all just stuff to chew on. Either they’ll like each individual item or they won’t. But you can bet they won’t post any unboxing videos. So why are we breaking our backs picking and choosing? Why not just dump a bunch of them into each box? Chances are any given dog will like a random assortment just the same.

But of course, the dog isn’t the real customer here. You are. And you do probably care about selection and curation. So here’s what let’s do. Instead of a fussy array of four specific toys, we’ll send you jumble of eight random ones. It’s worth it to us to give you twice as many if it saves us the hassle of putting them together.

As a human, you’ll probably like opening a box of random stuff, too. We’re pretty sure your dog won’t know the difference either way. And if you still want to post an unboxing video, that’s on you. Humans are weird.