Thoughts On the Origin of Model Numbers

dave went on a bit of a rant said
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These were originally entries in the “model review” section of the deals in the Meh-Rathon, an essay I put together thinking about where model numbers came from, and who’s most responsible for them. I’m reposting them here for anyone who missed some or all of it. Please be aware this isn’t thoroughly researched or edited, so I’m totally up for hearing counterpoints, things I missed, or obvious mistakes.

1 We’re going to have a lot more deals today than normal. So we aren’t going to do model number reviews, because we just wouldn’t be able to keep up the keen insight and thoughtful analysis we put into each review. So what should we talk about?

2 Rather than individual model reviews, let’s talk about model numbers as a thing. What’s their history? Where did they come from? Did someone invent them? Is there a Father Of Model Numbers?

3 Obviously, model numbers help distinguish between different products, and there have long been products for sale. But model numbers aren’t necessary when you’re selling one-off dresses, or even multiples of clocks you make by hand.

4 Model numbers only become necessary when you are have warehouses full of identical items. And when you have improved on items and need to identify the slight distinctions.

5 So, like most things, model numbers came out of necessity. You can imagine many different people simultaneously coming up with the idea after confusion from their customers on exactly which item they were buying.

6 Certainly people just give their products unique names, but as you create more products, and as the differences and improvements get more subtle, it’s far easier to come up with a model number than a fully new marketing name.

7 So the Father of model numbers isn’t actually the model numbers themselves. It’s more about what led to the need for model numbers.

8 So…how old are model numbers? What was the first model number?

9 What was the first product referred to as a model? A Model T comes to mind. Is T the first model number?

10 No, Model T wasn’t the first model number. Perhaps unsurprisingly, Ford started with the Model A.

11 No, there weren’t 19 production models between the Model A and and the Model T. Most remained only prototypes, though there was a Model C, Model N, and Model S.

12 Confusingly, the model that followed the Model T wasn’t the Model U, but the Model A again, because Henry Ford said it was so different it justified starting over again. Marketing names getting in the way of model names.

13 So was the Model A the first model number? It’d be a nice logical starting point, and would earn a good review from us with it’s clarity and lack of hyphens.

14 No. But it is a good baseline - we know certainly that model numbers are at least as old as 1903, when the Model A debated.

15 Are model numbers connected directly to assembly lines and mass production? That would make cars a likely starting point for models, and model numbers.

16 Did you know Henry Ford didn’t invent the assembly line? Or even the automobile assembly line? You know who did? Ransom Eli Olds. Yes, as in OIdsmobile.

17 So, is Ransom E. Olds the inventor of the model number, if he invented the assembly line, and assembly lines led to models, and models led to model numbers?

18 Tracking down the oldest “Model numbers”, if model numbers came from assembly lines, then the car first created on one is known as the Curved Dash Runabout. A good name, but is it a Model name?

19 Ah, but it turns out the Curved Dash Runabout did come in models. The 1901 model appears to have been called the Model 6, 2 years before Ford’s Model A.

20 Was the first model number an Oldsmobile Model 6? What happened to models 1 through 5? Google is no help here, other than solidifying the 6 is the oldest of the Olds.

21 Everyone’s familiar with Make & Model for cars, but does that necessarily mean they were the first models? Where did calling a product a model come from?

22 Model is from the latin modulus, a variation on modus, meaning measure.

23 So the term model, from modulus, is connected to modular, and module - standardized parts, and independent units, used to build a more complex structure. It’s easy to get back to assembly lines down this path.

24 Because it turns out that measuring is key in standardized parts. In fact, the difficulties of building and measuring to exacting standards is why we didn’t get assembly lines until recently.

25 Assembly lines build models, but many people don’t realize their true innovation, not isolating building steps, not moving things along a line, but interchangeable parts.

26 Without parts made to strict specifications (and measured to confirm they meet those specs), each step of building involves custom fitting a part into other non-standardized parts, usually cutting, filing, or re-building pieces to get them to work.

27 Romans could have thought to line everyone up and do one step of a process, but it wouldn’t have had the efficiency gain you need from interchangeable parts made to strict specifications.

28 Making parts to strict specifications requires technology. Machinery.

29 The invention of machining tools, lathes, milling machines, metal planers, jigs & blocks, and, importantly, gauges to accurately measure the specifications of your results.

30 If machinery is required for interchangeable parts, and interchangeable parts are required for assembly lines, and assembly lines are required for models, and models are required for model numbers, than model numbers can’t be older than that advanced machinery. Can they?

31 As an aside, what Henry Ford did invent, was moving the assembly line along the people, rather than having the people move along the assembly line.

32 That seems obvious, but, again, required conveyor belts, which required interchangeable parts made to careful specifications.

33 Where did the idea of mass production of nearly identical things come from? What was mass produced before cars?