@jqubed@OldCatLady I was going to say 'no, its a real Ford' until I remembered that they sold it to an Indian company. I suspect if they put a new hood ornament on it, it'll have to display Tatas...
Paul Rand not getting much love here… I don't know, something about that classic IBM logo gets me. I'm sure it's 90% nostalgia, but it still gets my vote.
@brhfl When I saw the quiz, IBM came to mind; then I had to go to the favorite of my childhood, the animated color peacock of NBC. For print logos, I have a very hard time picking between IBM, Apple, and Digital Equipment Corporation.
@madamehardy Oh yes, DEC's is great, not sure how that one slipped my mind! There's something about the old circle-in-a-rounded-rectangle HP logo that does it for me too.
I love Apple's logo, but set it apart - visually and in what it's meant to convey - from companies like the above, which really evoke those beastly business machines.
Side note, never much cared for the NeXT logo ('nother Rand).
@madamehardy Even the text version of the Digital Equipment Corporation was interesting
|d|i|g|i|t|a|l|
I still miss the company; we continue to work with its products at customers who care enough to not default to windows for everything without any consideration for quality or suitability...
I have a special fondness for the old Pine State logo.
It probably has as much to do with nostalgia for the company (with rose tinted glasses I'm sure; let's not talk about the school milk scandal that contributed to its demise). The brand was ubiquitous when I was growing up. If you drive out into the country sometimes you'll still see the old signs.
I remember one time being in a grocery store and an older man walked up to our cart, glanced in, and said, "I'd like to thank you for buying Pine State." I asked my dad who that was and he said he was the president of the dairy. Given the store we were in and the house we were living at it was probably only a year or two before the end of the company. I've long thought if I ever started my own company I'd like to see if I can buy that logo and bring it back in some way.
I was playing a contest to identify company logos at an AMA conference, and got all 20 or so right but missed the last one because they didn't draw the red circle for the Lucent Tech logo correctly. Not bitter at all 20 years later.
I like how the "31" (flavors) embedded in the "BR" of the Baskin-Robbins logo seems subtle at first, but once you finally notice, you feel like "how did I possibly not see that?"
Perhaps it's my age (or maybe just the electronics-centric lives of mehmbers) but I think there are a lot of older logos of perhaps more industrial-age companies being overlooked here. The ones I like from this list are the rainbow Apple & the iconic Playboy bunny, but my favorite is from Douglas Aircraft: the simplified globe, rocket & airplane. It has survived thru 2 major corporate mergers - with McDonnell in 1967 then with Boeing in 1997 (sigh; I can't get an image to stick over here)
I demand pictures! Maybe of the logos, or whatever else, I'm not picky!
The original Starbucks logo...
http://bit.ly/1WEpQaD
@Thinkerer I thought this was the original logo
;)
@Ignorant Why aren't you goat again?
@narfcake you should be going after anyone that "liked" these posts.
The logo for the former company Sun Microsystems. it was a square arrangement of U letters that spelled SUN in the 4 directions. https://en.wikipedia.org/wiki/Sun_Microsystems
Too bad they were eaten by Oracle.
@andyw That is a good one, designed by one of the Sun founders himself (Vaughan Pratt).
@brhfl Thanks. I didn't know who the designer was and I admired it for years.
@andyw
@andyw I have a mug on my desk with that logo.
A true shame how Oracle complicates (or completely fucks up) pretty much everything they touch.
@baqui63 Thanks-and lucky you!
Jaguar.
@OldCatLady To me it's not a real Jaguar without the figurine on the front; these new cars are shams.
@jqubed @OldCatLady I was going to say 'no, its a real Ford' until I remembered that they sold it to an Indian company. I suspect if they put a new hood ornament on it, it'll have to display Tatas...
Paul Rand not getting much love here… I don't know, something about that classic IBM logo gets me. I'm sure it's 90% nostalgia, but it still gets my vote.
@brhfl When I saw the quiz, IBM came to mind; then I had to go to the favorite of my childhood, the animated color peacock of NBC. For print logos, I have a very hard time picking between IBM, Apple, and Digital Equipment Corporation.
@madamehardy Oh yes, DEC's is great, not sure how that one slipped my mind! There's something about the old circle-in-a-rounded-rectangle HP logo that does it for me too.
I love Apple's logo, but set it apart - visually and in what it's meant to convey - from companies like the above, which really evoke those beastly business machines.
Side note, never much cared for the NeXT logo ('nother Rand).
@brhfl Enron's logo was great. Colorful too.
@madamehardy Even the text version of the Digital Equipment Corporation was interesting
|d|i|g|i|t|a|l|
I still miss the company; we continue to work with its products at customers who care enough to not default to windows for everything without any consideration for quality or suitability...
Coca-Cola
When I say "NBC", you have to know which one! (Skip to 2:03 because apparently embeds don't work?)
@madamehardy Yes! That's the one.
Goodwill, FedEx, amazon, baskin Robbins ... pretty much all of the ones in that "hidden things in logos" list.
But... but also... Penguin Books.
I'm quite fond of AMD's logo.
I'm quite fond of INY
@heartny Oh! Robert Indiana's LOVE sculpture.
@madamehardy A few years back we got an AMOR in DC… always makes me smile when I walk past it.
Some great choices in the poll. . . But ultimately my favorite is H&K's. It just looks threatening.
No one voted for the AT&T deathstar?
documentary now
I have a special fondness for the old Pine State logo.
It probably has as much to do with nostalgia for the company (with rose tinted glasses I'm sure; let's not talk about the school milk scandal that contributed to its demise). The brand was ubiquitous when I was growing up. If you drive out into the country sometimes you'll still see the old signs.
I remember one time being in a grocery store and an older man walked up to our cart, glanced in, and said, "I'd like to thank you for buying Pine State." I asked my dad who that was and he said he was the president of the dairy. Given the store we were in and the house we were living at it was probably only a year or two before the end of the company.
I've long thought if I ever started my own company I'd like to see if I can buy that logo and bring it back in some way.
I liked the original rainbow Apple logo. The current one is... just an apple. I really like the BMW logo, it's simple yet very attractive (IMO).
How about AT&T's old logo, the Deathstar?
I was playing a contest to identify company logos at an AMA conference, and got all 20 or so right but missed the last one because they didn't draw the red circle for the Lucent Tech logo correctly. Not bitter at all 20 years later.
My fav....
I'd say the Audi logo. Such a simple design yet very relevant to the product and timeless.
@jestermx6 cus the blue and while is a spinning plane propeller and all, right?
@medz honestly idk why they chose blue and white. but the design originated from a spinning prop as seen from above, yes.
@jestermx6 @medz Actually, the propeller connection came from a later advertisement.
The colors and checkerboard pattern actually come from the Bavarian state colors, but reversed because it was illegal to use national symbols in logos.
It's 4/20.
Apparently the logo was involved in one too many science experiments without the right face protection, and lost an eye.
McDonald's double-arches. It's pretty unique, and probably one of the most recognized symbols in the world.
I always liked the AT&T Death Star.
I like how the "31" (flavors) embedded in the "BR" of the Baskin-Robbins logo seems subtle at first, but once you finally notice, you feel like "how did I possibly not see that?"
@DrWorm I never noticed that. Cool.
@DrWorm lol, um yea 47 and just now i learn about this?
The best logo is HD Supply!!
@em016186 I can only assume they sell hard drives?
@DaveInSoCal they sell butt plugs, obv
Put me down for the FedEx logo. The hidden arrow is brilliant.
@kevlar51 I feel dumb.
@DaveInSoCal years went by before I noticed it. ...so maybe it's too subtle?
@kevlar51
All jokes aside, I'm actually pretty into the Antichrist
Geeze Paul Rand designed most of the logos in this thread.
Our democracy has not been hacked because it is a Republic branded by the evil corporations as a democracy.
FedEx has one of the very best logos ever. Terrible company, but the logo is great.
Perhaps it's my age (or maybe just the electronics-centric lives of mehmbers) but I think there are a lot of older logos of perhaps more industrial-age companies being overlooked here. The ones I like from this list are the rainbow Apple & the iconic Playboy bunny, but my favorite is from Douglas Aircraft: the simplified globe, rocket & airplane. It has survived thru 2 major corporate mergers - with McDonnell in 1967 then with Boeing in 1997
(sigh; I can't get an image to stick over here)
@compunaut This?
@rockblossom Yes! Thanks.
I don't know the exact date, but I think this logo was adopted in the mid-50s. Boeing uses a derivative to this very day
@compunaut and then the Empire stole it! (sorry, shameless self-plug here)
As one who prefers Pespi to Coca-Cola (and, GASP, a southerner), this tickles my funny bone.
I mean, I kinda think ours is.
but otherwise, anything with cute animals
@katylava
Is this considered a cute animal?
Oh, I'm also a fan of Yamaha's tuning forks…
Aperture Science!
@greengalore This was a triumph.
I think this one is pretty radical
Maybe not one of the best, but the Lucent logo comes to mind entirely because of the Dilbert comic strip about it:
Lucent logo:
LONG LIVE THE BLIBBET!!!
http://www.geeknews.net/2007/01/09/word-of-the-day-blibbet