Best idea ever by a human. There, I said it.

Starblind went on a bit of a rant said
5

Ok, so Woot's Bag of Crap and Meh's Fukuburuku bag are pretty much universally beloved, at least in concept. People love surprise packages. However, Woot's BOCs have over the years become mired in busywork and require social media signups and so on. Meh's lone Fukuburuku bag so far was available only to Kickstarter backers, and part of the philosophy of Meh seems to be not to go the way of Woot and make customers jump through hoops. So where does the awesome idea come in? Here we go:

Offer another Very Mediocre Person subscription level where members get a Fukuburuku each month!

It could be done as another premium tier to the current VMP program, or as a seperate concept (though I think linking them would be wise). And of course it wouldn't remove the possibility of offering further Fukuburukus through other means, as contest prizes, etc.

Advantages:
1). Helps keep Meh fresh in the minds of members given the avowed avoidance of social-media advertising.
2). Adds a major benefit to VMP membership for those on the fence or waiting-and-seeing.
3). Monthly surprise package business model seems to be viable with right balance of reasonable price & cool stuff (see Loot Crate).
4). Gives Meh a handy way to get rid of overstock, returns, etc.
5). Spurs community discussion both on and off Meh as people unbox their stuff and either brag or whine about it.
6). Yay a package!

Potential disadvantages:
1). Will make normal Fukuburuku seem less special when offered outside the program.
2). Inevitable grouching that stuff isn't as good as last month/year.
3). Labor intensive to do a new Fukuburuku each month and keep the mix fresh.

So, tell me: best idea ever? Or only in the top 20 ideas ever?